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  • Beyond electrification, which customers in the luxury segment already expect to be available, Chinese luxury-car buyers put the “smartification” of their EVs in almost the same bucket. About 40 to 50 percent of serious EV intenders consider the latest ADAS and connectivity features must-have elements of their EV deals. Currently, up to 20 percent of Chinese car buyers consider new EV makers to be better at EV smartification than incumbents—a gap the traditional industry needs to close. - Source: Internet
  • Audi produces luxury cars that fall somewhere between a standard high-end car and a top-of-the-range sports car. There is a wide range of Audis to choose from, with the Audi R8 convertible coupe, Audi Q5 compact sedan, and Audi A8 luxury sedan just three of the brand’s flagship motors. If you’re after something with a little more speed, check out the Audi S and RS models. These aesthetically pleasing cars are part of Audi’s high-performance division and are for those with a little more money who want more power and speed in their luxury car. - Source: Internet
  • The fully electric best luxury automobile (termed a hypercar) is considered the Rimac Nevera. Powered by a 120kWh battery with four electric motors, the Rimac Nevera also includes 13 cameras and a top land speed of 258 miles per hour. This luxury speedster reaches 60 miles per hour in 1.85 seconds and is handcrafted in Croatia. - Source: Internet
  • Newer luxury OEMs have identified customer experience as their core strategy to differentiate themselves against incumbents and have created a go-to-market approach that fully reflects the new customer groups. Our research shows that half of all premium consumers would prefer to buy their next cars online, 60 percent are interested in contactless sales and services, and 40 percent find haggling over the price at dealers annoying. It is no surprise, then, that newer luxury-EV OEMs in particular are innovating to meet evolving customer needs. - Source: Internet
  • Luxury cars provide increased levels of comfort, equipment, amenities, quality, performance, and status. They reflect both the status of their owners and the brand image of their manufacturer. Luxury brands have always ranked above premium brands. Traditionally, most luxury cars were large vehicles, though smaller sports-oriented models were always produced. “Compact“ luxury vehicles such as hatchbacks, and off-road capable sport utility vehicles, are relatively modern trends. - Source: Internet
  • In the world of German automakers, Audi, in many ways, stands alone. They confidently combine modern styling, a balanced driving experience, and top-notch comfort into one complete luxury car. Drivers of all types will love what is offered to make the different Audi models a viable option. - Source: Internet
  • The first Japanese car company on this list is also one of the most tech-focused. Lexus has always been ahead of the game when it comes to the driver experience, becoming one of the first luxury car brands to introduce premium audio systems in their cars. Their cars also have some of the best safety features, something Lexus prides itself on. - Source: Internet
  • The Bentayga has had an eventful passage through the Autocar road test evaluation process. Being the first in a barrage of £100,000-plus super-SUVs to come to market in 2016, we first rated it highly, with a caveat or two, in W12-engined form, and then rated it higher still when Bentley introduced an Audi-sourced 4.0-litre, 429bhp turbocharged diesel V8 in 2017, which made exactly as much torque as the twelve-cylinder petrol motor but at more accessible crank-speeds. - Source: Internet
  • “Most luxury companies build their portfolio on the basis of one or two true icons. Mercedes-Benz has the good fortune to have multiple iconic products and brands at the upper end of its portfolio – such as the S-Class, the SL, the G as well as the AMG and Maybach brands. We see great potential here to expand our Top-End portfolio with even more fascinating products for our customers,” commented Ola Källenius on the new portfolio strategy. - Source: Internet
  • Nothing screams luxury car brand like Lamborghini. The Italian giant has been consistently delivering high-performance vehicles that look as good as they drive for decades. Some of the brand’s most well known luxury automobiles came from the mind of founder Ferruccio Lamborghini, including the Miura, Diablo, and of course, the Countach. While these famous vehicles are no longer part of the current crop of Lambos, they showcase the history of this iconic brand and tie in with the new range of cars on offer. - Source: Internet
  • While most traditional luxury OEMs consider the move to DTC, there is a group of disrupters and luxury players that are pushing even further with a go-to-market approach that relies on a mix between direct sales, online interactions, and few but highly exclusive own-retail assets. This becomes feasible since customers for top luxury brands are often both affluent and digitally savvy and live in or around specific urban areas, which allows OEMs to focus on the number of outlets they require. Basing their retail strategy on serving these customers and augmenting it with appropriate digital and remote customer experience innovations enables these luxury brands to reach their core customers more cost-effectively while creating unique customer experiences. - Source: Internet
  • In a recent survey of potential Chinese luxury-vehicle buyers, nearly 84 percent of respondents say that the ability to personalize their vehicle is important or very important. That places the ability for buyers to customize their cars ahead of a lengthy list of other features that includes connectivity service, driving performance, high-end interior design, battery range capacity, and autonomous-driving features. What’s more, nearly 60 percent of these consumers say that they want customized service throughout the buying process. - Source: Internet
  • The luxury segment will likely see significant shifts in its geographical makeup, with nontraditional markets such as China gaining momentum. We expect the Asia–Pacific region to have the highest growth for the forecast period, propelled by factors such as an increase in UHNWIs and HNWIs between 2021 and 2026. For instance, predictions put the percentage growth in the UHNWI population in Asia at 33 percent compared with 28 and 27 percent in the United States and the European Union, respectively. During the same period, the number of UHNWIs in China alone should increase by more than 250 percent, albeit from a small base. Growth trends in the HNWI population should exceed those of the UHNWI cohort, increasing by more than 60 percent in Asia compared with less than 53 percent in the European Union and the United States between 2021 and 2026. - Source: Internet
  • The majority of luxury marques have heard the message and are looking to progress from the wholesale dealer network channel to DTC or even retail ownership, with only a handful apparently satisfied with the status quo. The promises of such a move are apparent: DTC can enable luxury OEMs to own the customer experience from end to end, which would allow OEMs to fully personalize the customer relationship and help ensure a seamless omnichannel journey. However, the challenges are also clear: a DTC approach will require the buildup of necessary capabilities to move from wholesale to retail. On this journey, OEMs can learn a lot about DTC from nonautomotive luxury retailers, which have made substantial progress in blending the physical and digital customer experiences. - Source: Internet
  • Bugatti is such a famous luxury brand that electronic dance artist Tiga made a song named after the car. It’s actually surprising the Bugatti name lives on. Founded by Ettore Bugatti in 1909, the company went belly up in 1963. Thankfully Italian entrepreneur Romano Artioli purchased the brand in 1987 and revitalized the company. Volkswagen then took over in the late 90s to ensure Bugatti would continue as a company. - Source: Internet
  • The Porsche 911 is arguably the most famous sports car in the world. The flagship of the company has been front and center since it came off the production line in 1964. Although the original two-door model was last sold in 1989, there has been a further seven variations of the popular car released over the years, with the most recent being the 992 that debuted in 2019. - Source: Internet
  • The Porsche automobile manufacturing company was founded in 1931. Porsche is headquartered in Stuttgart, Germany, with Volkswagen AG owning and holding a majority stake in the company. Initially, Porsche offered consulting and auto development work, with its first cars ordered by the German government to be built for the public. - Source: Internet
  • The primary reason for the growth in the luxury-car segment involves the continued increase of ultra-high-net-worth individuals (UHNWI), people with more than $30 million in investable assets, and high-net-worth individuals (HNWI), people with assets ranging from $1 million to $30 million. With more millionaires (and billionaires) in more places, the nexus of sales growth for luxury automobiles has shifted from North America and Europe to Asia and the Middle East. This new, more regional demand for high-ticket automobiles has attracted new entrants to the market because of strong geolocation and technology shifts, especially in China, resulting in more new-product launches. - Source: Internet
  • The top luxury automaker shouldn’t shock any shopper who has been keeping up with what Porsche has been doing. For years, Porsche has consistently built incredible luxury models that offer some of the most impressive performance imaginable. Models such as the 911, Cayman, and Boxster can bring you a fantastic driving experience that will make you smile every time you hit the gas. - Source: Internet
  • Not content with just creating off-road 4x4s (the Defender) or mid-sized SUVs for soccer moms (the Discovery), Land Rover is also developing new technologies for their models. This includes a new air purification air conditioning system unlike anything else on the market. And, like all good luxury car brands, Land Rover plans to go electric, gearing up to release its first hybrid car in 2024. - Source: Internet
  • Audi might not be the name that comes to mind when you think of luxury car brands, but the automaker has always been at the forefront of creating affluent vehicles. Along with BMW and Mercedes-Benz, the German brand is one of Europe’s best-selling luxury car manufacturers. It is currently controlled by the Volkswagen Group, which owns many of the major European car manufacturers building luxury vehicles. The cars are easy to drive, have eye-catching designs, and best of all, won’t cost you an arm and a leg. - Source: Internet
  • The top-rung, long-wheelbase Range Rover has come a long way as a luxury car since the genesis days of the famous SUV upon which it’s based. The modern SVAutobiography, hand-finished as it is by Land Rover at its Special Operations base near Coventry, is a car that’s now fully 5.2 metres long and 2.6 tonnes in weight at its heaviest. It was conceived to take full advantage of the embryonic market for super-expensive SUVs and the high regard some have for the Range Rover brand, and it does so quite effectively. - Source: Internet
  • The company first built an experimental car in 1919. Between 1921 and 1940, the company produced a variety of opulent vehicles, now regarded as classics. Around 1,800 cars were built before the WWII with engines 3.5 L - 8.0 L. - Source: Internet
  • Alongside Aston Martin, Rolls-Royce is the height of luxury British automobile manufacturing. The brand has gone through a number of different owners and company changes over the years but remains a leader in the luxury car market. Loved by everyone from rappers to movie stars, the current line-up of Rolls-Royce vehicles is to die for. These beefy, aggressive-looking powerful motors combine high performance with modern luxuries to create the ultimate driving experience. - Source: Internet
  • Cadillac Cadillac is a division of the American automobile manufacturer General Motors that designs and builds luxury vehicles. 13 The greatest American tradition in car manufacturing. I am still dreaming from a new version of a Fleetwood 60 Great American traditional luxury brand, that all Americans should support. Check them out to know why they are luxury, you will not regret buying one. We had an Escalade made in 2016, and it’s surprising to see Cadillac on here. - Source: Internet
  • To deliver a superlative experience, automotive OEMs need to align with continually changing customer needs. McKinsey’s China Consumer Survey indicates that nearly 80 percent of luxury-car customers are looking for a seamless, omnichannel experience, with consistent interactions across departments. They want automakers to deliver frictionless, on-demand service, as 83 percent expect to engage immediately when contacting a company. Nearly 70 percent of customers want new channels and new ways to obtain existing products and services. Another 62 percent demand speed and convenience and see fast shipping as a core element when defining a positive experience, and 90 percent seek transparency and predictability, which is why many of these respondents read online reviews before making a purchase. - Source: Internet
  • Email Methodology When plotting luxury-vehicle volumes and electrification rates, McKinsey used two growth scenarios. Baseline scenario: The analysis is based on 2021 starting volumes on the production of vehicles priced higher than $80,000 (base price and 10 percent premium for add-ons), and 2022 to 2025 growth on planned production capacity additions, as well as the announced and expected new launches of luxury OEMs. From 2026 to 2031, the scenario assumes a continuation of growth in the number of high-net-worth individuals and ultra-high-net-worth individuals of 9 and 5 percent annually, respectively. The scenario derives electrification rates from McKinsey’s electrification model, which assumes continued battery technology improvements, decreasing battery prices, additional regulatory limits on internal-combustion-engine (ICE) sales, and the increased availability of charging stations, among other factors. - Source: Internet
  • While they have always been known for building fast cars, Lamborghini has made big strides on the tech side of things. They’ve introduced new navigation systems into their cars and have incorporated Amazon’s Alexa to help with voice controls. While small things, they add to the luxurious nature of models produced by Lamborghini. - Source: Internet
  • An important caveat regarding a brand’s embrace of BEVs involves its starting point. While EV specialists begin from a core EV position, incumbent ICE OEMs must work through significant legacy combustion-engine issues, including stranded assets, R&D integration problems, and likely false starts along the way, which can slow their transition to BEVs. The very top luxury and performance brands will likely feel this challenge acutely since they are drastically under scale by mainstream-automobile standards. That makes it harder for these brands to change course quickly in terms of technologies or assets, hence their delay in making the move to electrification. - Source: Internet
  • Currently owned by Stellantis, this organization specializes in cars built for performance. The luxury models have achieved a lot of recognition over the years. In fact, Maserati won the “best of the best” prize at the Red Dot Awards for 2021. - Source: Internet
  • While the company struggled after the death of Ettore Bugatti and his son, it was ultimately sold for its airplane parts business and manufacturing capabilities. However, in the late 1980s, an Italian Entrepreneur purchased and revived the brand. Currently, Bugatti offers these luxury automobile models – - Source: Internet
  • The three main models are the Rolls-Royce Ghost, a four-door sedan, the Rolls-Royce Wraith, a sporty couple, and the Cullinan, a five-door SUV beast. Rolls-Royce also releases a variety of limited edition vehicles and offer plenty of customizable options for prospective buyers when it comes to interiors and extra features. This way you can get a car that suits your needs, both functionally and performance-wise. - Source: Internet
  • Global OEMs are using two strategies to develop or reinforce their brands in China. Some OEMs have introduced strong global brands with traditional local customization (for example, premium exterior paint or special interior features), and others are developing local bespoke specials that more deeply integrate unique features around connectivity, navigation, and infotainment, for instance. One leading luxury-car manufacturer recently introduced a series of bespoke models exclusive to China to tap into demand for luxury cars in the region and to support its long-term commitment to the market. - Source: Internet
  • The new range of Cadillacs comprises sedans and SUVs, with the Cadillac Escalade the best known. Driven by the rich and famous, the Escalade is available in a number of different packages that allow you to pick the interior and add various features. They are also going electric, with the Cadillac Lyriq the American brands foray into this new type of motor. - Source: Internet
  • Although there’s an ever-growing variety of luxury vehicles available to consumers, new data reveals that BMW is the most popular make that consumers consider. However, Tesla’s not far behind. The electric giant claimed the No. 1 spot in several key metros and states, and — notably — one Tesla in particular ranked highest as the most popular luxury car model. - Source: Internet
  • Luxury-vehicle brands stand apart. Where the mainstream market has largely stagnated, with little to no growth expected through 2031, the luxury segments should gain share during the same period, with growth rates ranging from 8 to 14 percent annually. What’s more, margins in the luxury segment ranged in the double digits from 2016 to 2021, while the mass market remained in the low single digits during the same period. - Source: Internet
  • Bugatti automobiles were classically known for their beautiful design, plus the many racing victories achieved by the cars designed by Bugatti. According to Ettore Bugatti, “Nothing is too beautiful, nothing is too expensive.” - Source: Internet
  • SUVs have been popular in the global automotive market since the early 2000s because of a range of factors, including perceived safety, convenience, styling, and practicality. Additionally, many wealthy buyers desire greater resilience given the broadening regional applicability of SUVs. According to a McKinsey survey, around 50 percent of premium- and luxury-car buyers prefer SUVs as their next purchase. Several leading luxury-car makers, including Aston Martin, Ferrari, and Lotus, are busy introducing their SUVs in response to this demand. - Source: Internet
  • Mercedes-Benz has also dipped its feet into the electric vehicle market with its EQ range. These electric-powered cars are available as sedans, SUVs, and even a mini-van. While they might not be gas guzzlers, this doesn’t mean Mercedes has cut back on the luxury amenities. These cars contain all the gadgets and exquisite leather interiors of other models. - Source: Internet
  • Mercedes Benz is recognized to be among the most innovative luxury car companies, developing cutting-edge technology, including the airbag and a safer braking system, among others. By 2018, Mercedes Benz had become the largest luxury manufacturer in the world, with sales that exceeded 2.3 million. - Source: Internet
  • Solihull’s lately added straight-six diesel engines are carried over from the old model and with mild-hybrid assistance offer all the urge you will need and emit only a faint murmur even when extended. For fleet operators looking to keep their CEOs happy, the plug-in hybrid P400e and P510e models offer up to 70 miles of electric-only range, which makes for company car tax at a laughably low 8%. Those plutocrats more interested in performance than the fate of the planet can tick the box for a 523bhp 4.4-litre petrol V8 that will allow them to crack 62mph from standstill in a claimed 4.4sec. - Source: Internet
  • Another argument for the move toward DTC is that customers of luxury OEMs, like many customers, become frustrated by price inconsistencies and price haggling. In other luxury industries, this has led to extreme behavior among leading players. One French luxury retailer reportedly destroys its overstocked merchandise rather than discount it to avoid damaging the brand value. In addition to deteriorating the premium customer experience, price haggling also harms residual values, which is especially harmful in the luxury automotive segment. - Source: Internet
  • Powered by Ferrari engines, it is no wonder Maseratis deliver when it comes to speed and traction. There are currently four main models, the Quattroporte (full-size saloon), the Ghibli (executive saloon), the Levante (mid-size SUV), and the MC20 (two-door luxury sports car). The MC20 model won the ‘Best of the Best’ prize at the highly acclaimed 2021 Red Dot Awards, underlying Maserati’s standing in the luxury market. - Source: Internet
  • One of the company’s vehicles, the Lotus Evija, sells for around $2.1 million and is limited to only 130 units. According to the company, the car can deliver a massive 1972 horsepower. - Source: Internet
  • While the DB5 is no longer in production, its most recent predecessor, the DB11, is a fantastic automobile with an aerodynamic body capable of producing 600 horsepower. Aston Martin is also producing the Valkyrie in collaboration with Red Bull Racing. This limited hybrid supercar comes with a 6.5-liter naturally-aspirated V12 engine, which just so happens to be the most powerful naturally-aspirated engine ever fitted to a production road car. - Source: Internet
  • Acura 21 Should be higher up, Acura has some of the best cars available for every class. The most Practical Luxury Car Brand! Fun, Fast, Reliable, great looking! Beautiful and luxurious performance car brand. My absolute favorite. Should be first - Source: Internet
  • Global political and economic trends can influence the growth of luxury vehicles. The scope, pace, and characteristics of demand hinge on a variety of factors, including the creation of wealth, the promulgation of regulation, the state of the global economy, geopolitics, technological advancements, and OEM and supplier strategies. The world is recovering from the COVID-19 pandemic, along with recent supply chain disruptions and high inflation rates. The war in Ukraine has disrupted energy and food supply chains, and associated sanctions on Russia have affected economic stability. Consequently, economic development has become uneven across geographies, and the growth outlook is uncertain. - Source: Internet
  • When the Zonda HP Barchetta emerged, it built on the initial design features of the original vehicle while adding a little extra too. The car was valued at around $17.6 million, making it one of the costliest cars around. - Source: Internet
  • Under McKinsey’s accelerated scenario, battery-electric vehicles (BEVs) will be dominant across all luxury-segment tiers by 2031, but the degree of adoption will vary based on the price band. Our research reveals an openness to EVs among affluent customers, who increasingly value sustainability. For instance, globally, more than 70 percent of current owners of premium and luxury internal-combustion-engine (ICE) vehicles are willing to switch to EVs during their next vehicle purchase. - Source: Internet
  • The luxury automotive sector has set itself apart from the mass market and could capture even more profitable growth, especially at the top end of the market. However, incumbent brands face significant legacy retail and operational challenges, since many are locked into working with dealer networks to provide the levels of customer experience that luxury-car buyers seek. At the same time, market disrupters need to resolve electrification, connectivity, and other advanced-technology issues. In this race, the player that cracks the code on satisfying the most individuals in the luxury-car market the best wins. - Source: Internet
  • Despite the unstable economy, consumers are still interested in making luxury purchases — particularly when it comes to their next vehicles. Of all auto loan queries on the LendingTree platform between July 2020 and June 2022, 20.2% were for luxury cars. A closer look reveals that residents in California metros are the most interested in financing high-end cars. - Source: Internet
  • Among the most expensive Koenigsegg cars is the CCXR Trevita, which entered the market with a price tag of $4.8 million. There were only 49 of these carts produced in total. - Source: Internet
  • Deliberately more modest and discreet in its appearance than a certain key British limousine rival, the Mulsanne is a top-level luxury four-door. It feels less formal than the Rolls-Royce Phantom, and its interior ambience is more like that of the panelled smoking room of an old gentleman’s club than the Phantom’s chandeliered ballroom. The material quality, the lustre and natural appeal of its wood veneers and the tactile allure of so many of its fittings are second to none. - Source: Internet
  • U.S. News’ list of best luxury automakers of 2022 features several other brands. Just because they didn’t make the top-5 doesn’t mean they aren’t worth it. If luxury cars from the automakers above don’t match your needs, look at models from Acura, BMW, Cadillac, Lexus, and Volvo. - Source: Internet
  • Lamborghini Automobili Lamborghini is an Italian brand and manufacturer of luxury sports cars and SUVs based in Sant’Agata Bolognese and tractors Lamborghini Trattori in Pieve di Cento, Italy. Lamborghini is actually way better than Ferrari, if you check the specs and stuff… Perhaps The best car brand in the world because of It’s amazing cars… They are the most epic looking vehicles, this should be #1. The Aventador is the best car ever made on the planet. - Source: Internet
  • The luxury and high-performance division of Honda is much more impressive than you might think. Based primarily in North America, Honda has only been making luxury vehicles under the Acura banner for three decades, but it has made an impressive impact on the luxury car market. It might surprise you to know that Acura is one of the best-selling luxury vehicles in the USA. This is no doubt thanks to the redesign of the cars during the mid-00s. - Source: Internet
  • Besides the 911, Porsche has a great range of models, including the sporty Boxster and SUV crossover the Macan. Lately, Porsche has been focusing its attention on producing a high-quality electric car, with the Taycan rivaling Elon Musk’s Tesla when it comes to sleek-looking electric cars worth investing in. Porsche is easily one of the top luxury car brands on the market. - Source: Internet
  • The luxury automobile market continues to evolve as innovation and technology lead the way. However, most of the manufacturers who make the list have been firmly established. Not all have had an easy go of it, but in the end, our love of cars won out. - Source: Internet
  • The cost is lowest for a BMW 3 Series. A 3-year-old BMW 3 Series costs around $23,000, while a Tesla Model 3 costs nearly $42,000. However, many states include tax incentives for purchasing electric cars, which may entice more consumers to Tesla models. - Source: Internet
  • Conditioned by e-commerce platforms that offer innovations such as one-click purchases, China’s luxury-car buyers want their cars to integrate seamlessly with local digital offerings and ecosystems. Roughly 80 percent of prospective luxury-car buyers in China are willing to trust a new brand, provided the car offers integration with the local ecosystem. However, few car OEMs have the necessary consumer-centered DNA in their operating models to meet this consumer demand. As a result, they risk missing the chance to establish a price premium, thus potentially becoming uncompetitive. - Source: Internet
  • These brands are building cars that our revhead grandfathers could only imagine existed back in their day. From sports cars to SUVs, modern cars are incorporating new technology to create vehicles offering the ultimate driving experience. As well as sophisticated engines and luxurious interiors, many of these cars are also electric, ushering in a whole new era of automobiles. - Source: Internet
  • Nothing says prestige like Land Rover. The British luxury car brand is all about luxurious SUVs that not only look incredible but are high performance. While the classic box shape is no longer favored, the new models are still top-notch and have a European flair to them. - Source: Internet
  • Mercedes-Benz Mercedes Benz can’t be anything but number one! Easily the most modern luxuries for any taste! High class feel to all their cars and more options than any other car brand would ever offer. I have a Mercedes and they are so luxurious and comforting and there is a wide range of styles. The cars look good, have a lot of features (like a ton), and are very luxurious. I LOVE THEM The first car ever manufactured and still the best up to date. - Source: Internet
  • BMW BMW (Bayerische Motoren Werke in German, or Bavarian Motor Works in English) is a German multinational company which currently produces luxury automobiles and motorcycles, and also produced aircraft engines until 1945. Pretty good car brand although most of their cars require a lot of maintenance as long as you take care of it enough then they offer good ride quality. I adore Porsche, Range Rover, Tesla, BMW, Aston Martin and Ferrari, but can’t choose which one is the best! Vary nice cars for the price it’s cheeper than Mercedes but its fit and finish is the best on the marcet just like Lexus. BMW series 5 and m performance car are the luxury cars in the BMW car company. - Source: Internet
  • Zenvo also produces a host of other cars over the $1 million mark, including the Zenvo TSR-S with a V8 engine (8.8 liters) and a horsepower of 1,777. These vehicles cost around $1.6 million. - Source: Internet
  • Lincoln Motor Company was established by Henry Leland in 1917 but ultimately acquired by Ford Motors in 1922. Its name was chosen by Henry Leland to honor President. Lincoln. Currently, Lincoln operates as a division of the Ford Motor Company, offering a line of luxury vehicles. - Source: Internet
  • Maybach 24 Maybach is one of the lesser known car brands but it has a long history, mainly as a luxury car manufacturer. Maybach Motorenbau is a defunct German car manufacturer that today exists as a sub-brand of Mercedes-Benz. The company was founded in 1909 by Wilhelm Maybach and his son, originally as a subsidiary of Luftschiffbau Zeppelin GmbH, and it was known as Luftfahrzeug-Motorenbau GmbH until 1999. - Source: Internet
  • Then, in 2018, amid the spreading toxicity surround diesel engines, Bentley removed the Bentayga Diesel from sale in Europe, and with it removed from view what we considered the definitive version of the car. A V8 petrol model augmented the model range in the same year, while a plug-in hybrid arrived in 2019. There is now also the Speed – a 626bhp, £182,000 paean to excess. - Source: Internet
  • While the percentage of inquiries for luxury cars is highest in California metros, the state itself ranks only second overall. The District of Columbia has a higher percentage of inquiries for luxury cars, comprising 35.5% of all auto loan inquiries. - Source: Internet
  • The two top-ranking metros also have some of the highest median income levels in the U.S. While high-earners are more likely to be able to afford luxury cars, lifestyle creep — or increasing spending while earning more money — could also be a contributing factor here. - Source: Internet
  • Still, BMW is the most common luxury make in 79 of the 98 metros analyzed and 41 states. Following that, Mercedes-Benz claimed the most popular spot in six metros and one state, and Cadillac and Audi claimed two metros and two states each. Of the bottom-ranking luxury car makes, Lexus claimed one metro. - Source: Internet
  • The luxury market is where the action currently is in the automotive world. In addition to traditional comfort, convenience, entertainment, and safety features, luxury cars bristle with advanced connectivity elements, autonomous-driving options, and the latest powertrain electrification technologies. They also have some of the strongest brands in the industry. - Source: Internet
  • Luxury automotive companies can learn from brands in other industries, especially regarding a commitment to social responsibility in areas such as sustainability. For example, one luxury fashion brand ended its use of animal furs in 2018 and stopped the practice of burning unsold new clothing as well, stating that modern luxury dictates behavior that is socially and environmentally responsible. Likewise, a global footwear and apparel company analyzed its greenhouse-gas footprint in 1997 and found that the company was emitting more than seven million tons of CO 2 equivalents. The company started a net-zero carbon reduction campaign that enabled it to cut its CO 2 emissions to less than two million tons in 2009. The company has pledged to power all its owned and operated facilities with renewable energy by 2025. - Source: Internet
  • When shoppers think of fully-electric sedans, Tesla is the brand that immediately comes to mind. Since Tesla’s introduction in 2009, they have continually raised the bar of what an electric car could be. With their Model 3 and Model S, they have launched themselves squarely into the conversation of the best luxury car brands. - Source: Internet
  • Maserati is a brand synonymous with luxury. This Italian company based in Modena is all about powerful high-performance automobiles. Recognizable thanks to the large exhausts and trident logo, Maserati has a rich history of developing attractive sports cars that are ideal for driving to work or road tripping in the country. - Source: Internet
  • The company was founded in the early part of the 20th century, although Audi’s modern era can be traced back to the decade that began in the 1960s when the Audi F103 was launched. Audi’s slogan is ‘Being Ahead Through Technology.’ It is considered among the best-selling luxury car brands worldwide. - Source: Internet
  • The company used uncharacteristically racey terms to describe this car when it was launched in 2016, billing it as “the sexiest Rolls-Royce ever built”. Whether you agree or not, there’s no denying the car’s blue-blooded credentials: it uses the same platform and 6.6-litre twin-turbocharged petrol V12 as the Wraith coupé, producing 563bhp and 575lb-ft of torque, which is down from 624bhp in Wraith tune but still enough to eclipse the vitals of the earlier Phantom Drophead Coupé. - Source: Internet
  • The primary difference between these automobile ‘statuses’ is age and historical status. A vintage car was typically manufactured between 1919 and 1930 and may include restored to its original condition cars. An antique car should be at least 45 years old. - Source: Internet
  • Jaguar sells a number of sedans and SUVs that combine sleek designs, powerful engines, and modern tech. For those wanting a little more speed, the Jaguar R and R-S/SVR models provide exactly that, although you’ll be forking out a few more dollars for those models. For the environmentally conscious, the new Jaguar I-Pace is the one for you. This all-electric SUV is one of the best on the market and was given a ringing endorsement by Top Gear who declared the I-Pace, “A rapid, desirable, good-looking car that happens to be powered by electricity.” - Source: Internet
  • Of all luxury auto loan inquiries, the largest percentage is for BMWs (17.5%). Just behind BMW, Tesla (14.4%) is the second most common luxury car brand consumers identify in their auto loan inquiries. Take a look at the full rankings: - Source: Internet
  • For over 100 years the German company has been at the forefront of luxurious and advanced motoring. One of the best-known carmakers in the world, BMW produces a range of different vehicles, such as sedans, wagons, SUVs, and hatchbacks, for all types of people. When it comes to power you can’t look past the M3 or M4 models, while the selection of BMW i models cater to those wanting a hybrid. The BMW X3 is also a great SUV for anyone who likes ultra luxury cars to go off-road driving in. - Source: Internet
  • The limited-edition supercar has only sold to 63 customers worldwide and was the most customizable Lamborghini ever made. Prices started at around $3.6 million when the vehicle entered the market. - Source: Internet
  • tap here to see other videos from our team. Try refreshing your browser, or Driving By Numbers: Canada’s best-selling luxury auto brands and vehicles in 2022’s first-half Back to video Is it the quality of the leather? Could it be the customizability of the ambient lighting, or is it newfangled technology? Or could it be that good ol’ fashioned je ne sais quoi? Or, more likely, does a marque’s price point and historic prestige position certain automakers at an elevated point in the hierarchy? We’ve taken the sales figures from 16 high-end brands (Tesla doesn’t report monthly/quarterly model-specific Canadian sales figures, but estimates say the brand sold around 12,000 vehicles in 2022’s first-half) from the January-June period of 2022 to answer two questions. Which premium auto brands are presently Canada’s top sellers? And which premium auto brand vehicles are Canada’s top-selling luxury models? From Audi to Alfa Romeo, Lexus to Lincoln, and everywhere in between, we made a few discoveries. - Source: Internet
  • China will be a crucial part of the growth engine for the luxury-automobile market. For example, in the above-$80,000 price tier, we expect China to be the fastest-growing market for luxury cars by 2031, with 14 percent annual growth, thus increasing its global share in the segment from 24 percent in 2021 to about 35 percent at the end of the decade (Exhibit 3). This will be driven by a rapid increase in the number of HMWIs and UHNWIs in the country. - Source: Internet
  • Customer expectations for luxury cars are rapidly evolving, spurred by luxury brands beyond automotive. Automotive players must keep pace because customers remember their best experiences as benchmarks. Many buyers seek a mix of seamless customer experiences that includes simplicity, omnichannel reach, customization, and experiential diversity. - Source: Internet
  • Depreciation rates may be a factor in the popularity of Tesla models. Used cars make up a large portion of overall auto loan inquiries, and generally, the most popular luxury models are among those that depreciate the fastest. But according to Jones, that isn’t true of most Tesla models. - Source: Internet
  • McLaren 16 British car manufacturers usually don’t disappoint especially the brand McLaren. They give you beautiful track cars with cool abilities. Take it on a ride and you will be smiling each second in that car. Sells to anyone with money. Better than all Love all cars - Source: Internet
  • When it comes to British luxury car brands, they don’t get more legendary than Aston Martin. While first known for producing grand touring cars in the 50s and 60s, it was the company’s association with the James Bond franchise that made it a global name. The Aston Martin DB5 first shows up in the classic Bond flick Goldfinger and instantly became an iconic movie vehicle. It has featured in eight Bond films (Goldfinger, Thunderball, GoldenEye, Tomorrow Never Dies, Casino Royale, Skyfall, Spectre, and No Time To Die), with the exposure helping boost the carmaker’s sales. - Source: Internet
  • Although Ferrari has always been associated with fast cars, no thanks to its participation in the F1, the brand caters to a wider range of people these days. They offer the usual selection of sports cars, but also luxury sedans and SUVs. The only downside is the cost. Only those with six digits in their bank account can afford a Ferrari. But if you have ever had the chance to sit behind the wheel of one of these beauties, you understand why they are so convented by motor lovers. - Source: Internet
  • Going from 0 to 60 mph in as little as 1.72 seconds, this car has achieved worldwide recognition. However, it’s also one of the most expensive cars around, retailing at $3.56 million. - Source: Internet
  • Bayerische Motoren Werke, more commonly known as BMW, is one of the leaders when it comes to luxury car brands. Originally founded as a manufacturer of aircraft engines in 1916, the company soon turned its attention to automobiles. This turned out to be a very good decision. - Source: Internet
  • Under the skin, it’s all-new, featuring Land Rover’s MLA-Flex architecture, which features an 80% aluminium construction for lightness and strength (torsional rigidity is up 50% over the old car). In combination with finely honed air suspension, 48V active anti-roll bars and the availability of four-wheel steering, it means this is a Range Rover that handles with assured precision and surprising agility. It’s also whisper-quiet on the move and boasts a sumptuous ride that steamrollers awkward topography into submission. - Source: Internet
  • Similar to some of the other luxury car brands on this list, Jaguar has gone through a number of owners over the years. Despite this, the company has continued to produce incredible luxury cars that tick all the boxes. The Jags of yesteryear are classic sports cars with a regal appeal, and while the contemporary versions are quite different, they still retain an elegance about them. - Source: Internet
  • Bugatti produces high-performance automobiles and has been in production for more than 110 years. The cars are best known for their beauty and design. Famous options include the Type 35 Grand Prix cars, such as the Type 41 Royale. - Source: Internet
  • Of course, there is the same calling-card 6.0-litre twin-turbo W12, which makes 626bhp plus bottomless torque and fires the car to 62mph in comfortably less than four seconds and on to a top speed of more than 200mph. Versions of the Spur equipped with Bentley’s lighter, more freely revving V8 and a six-cylinder hybrid powertrain are also due. - Source: Internet
  • A characteristic that defines many leading luxury-industry players is global consistency. While their local offerings may reflect the unique style of a given region, they strive to maintain a globally consistent brand so that consumers can recognize them anywhere in the world. In the automotive sense, this could translate into standardized brand treatments globally, while at the local level they offer features such as special vehicle color schemes or local-connectivity options. - Source: Internet
  • Luxury cars have become all the rage of late. Once only driven by the rich and famous, many have become more affordable for the everyday guy who wants to drive something that stands out. Luxury car brands have changed with the times too. They have evolved to cater to all manner of car lovers. - Source: Internet
  • Most established performance- and luxury-car brands make distinctive claims, generally focused on individual luxury, performance, or both. They highlight uniqueness, exclusivity, prestige, craftsmanship, artistry, and the extraordinary—traditional sports/luxury brand identifiers. To stand apart from these legacy brands—some of which have existed for a hundred years or more—newcomer marques focus heavily on the differentiating power of technology. They promote this difference not only to enhance the ownership experience but also to address social concerns such as the transition to sustainable energy. - Source: Internet
  • Currently, the $80,000-to-$149,000 price band is driving the growth in the luxury-car segment in China. Traditionally, global luxury-car OEMs have single-handedly led this growth. Recently, however, local champions have developed a strong connection with consumers by offering a seamless customer experience, technological ecosystems, and innovative offerings. As the UHNWI population grows, brands in the above-$150,000 price bands could soon emulate this technology focus, although how soon customers will demand it remains an open question. - Source: Internet
  • Accelerated scenario: Building off the baseline scenario, the accelerated story adds new models during the period from 2022 to 2025, pulled forward from the period from 2025 to 2031, with the added introduction of lower prices and higher-volume SUV variants. SUVs will lead in growth, followed by sports cars, and China will see a significant jump in SUV sales, which will benefit from a rising share of local production and new-product launches. High electric-vehicle penetration will result from an additional supply of battery-electric-vehicle models and variants. More cities will issue bans on ICE vehicles by 2031. - Source: Internet
  • The electrification levels in the $150,000-to-$500,000 price bands result from several trends, notably the influx of EV-focused disrupters and a strong supply side push. Regarding the former, the EV disrupters and several mainstream luxury brands already offer EV models, but many top luxury brands will likely remain on the sidelines, at least until 2025, when their first models should arrive. The latter point regarding the supply side push will result from new regulations and technology. The scope of zero-emission mandates enabled by additional city bans on ICE vehicles by 2031—cities where HNWIs typically live—will likely grow, given the political momentum behind them and shifting consumer sentiments. Additionally, improvements in technology are making it possible for car manufacturers to offer similar or better performance in electric vehicles compared with luxury ICE cars. - Source: Internet
  • Our latest report on the luxury-automobile market updates McKinsey’s extensive research on the sector. It focuses on five significant trends in the global luxury-automobile segment that we believe will shape the market over the coming decade. To develop this perspective, we created two scenarios for market growth and electrification—one baseline and one accelerated—that we used to inform our thinking (see sidebar, “Methodology”). This article largely follows the accelerated scenario. - Source: Internet
  • For over 100 years Cadillac has been America’s favorite constructor of muscle cars. During the 70s the company began reaching its first peak, with the Fleetwood and Eldorado models outdoing the competition and making Cadillac one of the most desired luxury muscle cars. The DeVille became the success of the 90s before the company changed direction in the 00s with a new philosophy. As detailed by The New York Times, this new ideology “incorporates sharp, sheer forms and crisp edges—a form vocabulary that expresses bold, high-technology design and invokes the technology used to design it.” - Source: Internet
  • Porsche Porsche is nice, but these days it’s starting to be seen on streets more often. The handling and craftsmanship are out of this world. The one and only…timeless Porsche cars are the biggest luxury but Chevy is the longest lasting - Source: Internet
  • All of the cars immediately sold to fans around the world, including buyers like Christiano Ronaldo. Selling for around $9 million, this vehicle offered everything from 1577 horsepower to a quad-turbo engine. It’s the fastest accelerating car by Bugatti. - Source: Internet
  • The Rimac C-Two Electric hypercar can accelerate from 0 to 60 in 1.85 seconds. Although production was delayed due to the pandemic, it’s expected to debut for a massive price of over $2 million. - Source: Internet
  • If you’re familiar with famous British car brands, you probably already know a thing or two about Bentley. The company is known around the world for its luxurious sedan motors. Some of the most famous vehicles from the organization can routinely fetch millions of dollars at auctions. - Source: Internet
  • The super-luxury four-seat convertible is a rare type of car indeed. Mercedes offers an open-top four-seat S-Class, while Bentley has had its Azure drop-top and now Continental GTC. But Rolls-Royce has, at times, offered more than one four-seater super-cabriolet within its model range over the last decade. And while the convertible version of the current-generation Phantom has yet to materialize, its equivalent from the smaller Ghost/Wraith model strata – the Dawn – remains very much a part of Goodwood’s model mix. - Source: Internet
  • The number of UHNWIs will likely grow worldwide at 5 percent from 2021 to 2026, reaching more than 700,000 people (Exhibit 6). China should see the fastest growth among large ultra-high-net-worth clusters at about 7 percent during the same period. We expect more than 50 percent of the growth in the luxury-car market to come from nontraditional markets such as China given the rapid rise in UHNWIs and HNWIs in these areas. While the growth in nontraditional markets is impressive, all but two of the top ten countries that will account for about 70 percent of this demographic are part of the traditional triad (North America, Europe, and Japan). Nonetheless, China’s move from virtually no ultra-high-net-worth consumers in 2000 to nearly 90,000 in 2020 and an expected 130,000 in 2026 is especially noteworthy. - Source: Internet
  • W Motors developed the first vehicle for ICONIQ motors and produced one of the cars in the Fast and Furious movie, which Vin Diesel now owns. The luxury car generates around 750 horsepower and retailed at $3.4 million. - Source: Internet
  • Conditioned by their exposure to luxury-goods experiences in other retail environments, affluent consumers today seek continual engagement and personalized experiences when shopping for luxury cars (Exhibit 5). These experiences have often been shaped in highly controlled environments, in which the luxury OEM controls the end-to-end customer experience. The challenge for luxury automotive OEMs is that this type of exclusive treatment has been difficult to replicate in a traditional franchised-dealership channel given the potential conflicts in data ownership and challenges in building a seamless omnichannel experience, which has made it difficult to ensure consistent, personalized customer engagement. For example, luxury-car buyers likely expect a highly personalized, exclusive sales or service experience instead of waiting in line (as could happen at a dealership), especially given the singular treatment they receive at other luxury retailers. - Source: Internet
  • Traditional elements such as craftsmanship and quality remain powerful buying factors. However, a McKinsey survey revealed that Chinese car buyers are highly interested in technology, especially when it comes to powertrain functions, digital interactions, connectivity, and ADAS features (Exhibit 4). German and American consumers, on the other hand, value styling, performance, and driving “feel” the most. - Source: Internet
  • The benefits of direct sales for OEMs include direct customer access, which improves customer interactions and lifetime value, and the opportunity to reduce dealer margins as the automaker takes over more retailing duties. DTC can improve an OEM’s online–offline integration to optimize the customer journey and provide a lower cost structure by replacing brick-and-mortar stores with effective online-sales platforms. It can also enable price and incentive steering by introducing central-price steering and more effective incentive spending and by reducing competition among brands. - Source: Internet
  • Volvo Volvo Cars, stylized as VOLVO in the logo, is a Swedish luxury vehicle manufacturer established in 1927. It is headquartered on Torslanda in Gothenburg and is a subsidiary of Chinese automotive company Geely. 19 Ah, volvo. - Source: Internet
  • The Prancing Horse is one of the most recognizable logos in the world. It’s a fitting reminder of how great Ferrari is. The Italian manufacturer started by Enzo Ferrari has been getting it done for over 80 years. Over that time Ferrari has built some of the fastest and most luxurious cars ever to hit the road. Not only are the specs top of the line, but cars come with luxury interiors and all the modern gadgets that make sportscars so fun to drive. - Source: Internet
  • A stunning vehicle with an incredible carbon fiber material finish throughout, the Pagani Huayra Roadster definitely turns some heads. This vehicle sells for around $3.5 million, but the price has evolved quite drastically over the years. - Source: Internet
  • In the metros and states that rank highest for luxury auto loan inquiries, however, Tesla was more popular. Beyond the District of Columbia, Tesla was more popular in California, both in the state and many of its metros, including the top three ranking metros. It’s also more popular in Nevada, Utah and Hawaii, as well as two metros in Texas. - Source: Internet
  • The latest, fifth-generation Range Rover continues where its imperious predecessor left off: at the top of the class. At a glance, the latest version doesn’t look much different to its stately forebear, but it’s packed with fresh design details that mean it’s much more modern but still unmistakably a Range Rover. It also retains the model’s unique blend of talents that sees it blend luxury, comfort and exclusivity with unrivalled usability and, of course, unmatched off-road ability. - Source: Internet
  • The line-up of new Mercedes-Benz models is impressive. Mercedes is known for its top-of-the-line luxury models and they also make it a point to offer models that will appeal to all drivers. Models like the A-Class sedan, C-Class sedan, and CLA Coupe can be friendlier on your wallet. If you have money to burn, the S-Class sedan and EQS full-electric sedan are worthy options to consider! - Source: Internet
  • One of the costliest cars produced by Jaguar was the 1955 Jaguar D-Type, which sold for around $21,780,000 in an auction. This was the car responsible for winning the Le Mans race in 1956. The Jaguar XJ13 earned a decent price tag at over $15 million. - Source: Internet
  • There are several choices to consider when you look at the different Audi sedans. You can enjoy models like the A3, A4, A6, A8, or one of their coupes like the A5, A7, and TT, there are several choices to consider. Audi will have you covered whether you want a fun-to-drive sedan or a fully-loaded luxury model. Furthermore, Audi also offers you an exciting performance model in the form of the R8, as well as the fully-electric e-tron GT. - Source: Internet
  • BMW stands as one of the world’s most popular luxury car brands today. Although it’s not the most expensive company on our list when it comes to retail vehicle prices, there are still some costly models out there. BMW is best known for producing high-end vehicles for the supercar market. - Source: Internet
  • Some of the most expensive car brands in the world are well-known names today. You’re probably familiar with innovators like Rolls Royce and Ferrari. Other organizations are lesser-known or only produce a handful of vehicles in specific regions of the world. - Source: Internet
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